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VUCA-world (part 12)

Today turbulence is engulfing many sectors, specialties and areas of our life
Creative destruction is “the process of industrial mutation that continuously reconstructs the economic structure from inside, destroying the old structure and creating the new one”, as the German economist Werner Sombart described this process in his book “War and Capitalism”. Such a mutation is built, as we remember, on the eternal competition for resources, incl. money. It is the competition that is built into modern market mechanisms that pushes innovations development and actually manages consumer demand and sentiment, offering society all new types of goods and services, the need for which people have not even thought about. Recall the phrase from Henry Ford: "If I had asked people what they wanted, they would have said faster horses»

History knows many examples of mass population migration in search of better life. For example, the gold fever in North Carolina in the late 18th and early 19th centuries, the oil fever in Texas. The consequences of such fevers, as well as their extinction, are colossal, new cities were created and destroyed, factories, roads and infrastructure were built and destroyed, millions of people migrated, changed their specialization in search of better life. Today turbulence is engulfing many sectors, specialties and areas of our life. Competition is colossally growing not only among commercial structures, but also between countries for resources and influence, and among ordinary people it is similar for status, resources and stability. In the future, we will face similar mass migrations, which we can already observe, when tens of thousands of people who have the opportunity to work remotely move, for example, to Krasnodar Territory or Rostov Region.

Economic and political systems have come into turbulence, people's access to an unlimited amount of knowledge, elements of globalization and cosmopolism (which have been degrading in recent years), the constant demonstration of material wealth excess in media make the demands and ambitions of society ever stronger, and elites’ capabilities to restraint of the masses is becoming more and more limited. It is becoming very difficult for people to brainwash with each passing decade, which causes an increase in restrictive and forceful policies.

We see that technological change has spawned a revolution in the information environment, which has caused social shifts and increased competition between everyone. Against the backdrop of such social dynamics, an aging population and limited resources, this is increasingly affecting political systems. Therefore, we should not be surprised at increasing penetration of the goverment into private life, technologies of mass surveillance, face recognition, electronic identification are becoming integral tools of control, which in the future will only intensify through the expansion and development of such systems.

The foreign policy of many countries is similarly becoming aggressive, since, on the one hand, it is one of the few remaining effective tools to contain the masses and transfer the population's discontent to an external enemy, and on the other hand, it is constantly high dependence on natural resources, incl. energy makes the policy of domination, expansion and intervention attractive for some countries. As we can see already now, such sentiments in world politics will only grow, which greatly increases the risk of possible local and global wars.

In the next article I plan to speculate about the trends and possible changes in Russia that we should expect. I continue to publish articles about business development incl. in the field of digital and information technologies, and also continue to engage in business consulting. If you are interested in articles on this topic, then subscribe to my Telegram channel: https://t.me/biz_in. If you have a need for business consulting support, then I am waiting for you on my website: https://akonnov.ru/.
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