Today, online sales are booming all over the world, the spread of COVID only contributes to this. Modernity provides entrepreneurs with a wide range of opportunities to expand sales through a significant number of online marketplaces. However, with the growth in the number of marketplaces, the competition among entrepreneurs for the opportunity to be placed on them and for demand from buyers is also growing. Many products duplicate each other, especially "gifted businessmen" manage to resell basic products with a markup several times, the quality of some leaves much to be desired.
And now we return to the most important thing in our own business, namely the need to sell a competitive and interesting product or service that will have a high and stable demand. Today, in the context of a pandemic and restrictions, there is an increased demand for home leisure products, sports equipment for sports at home, online courses that teach in an entertaining or fun format, online and board games, and much more.
For myself personally, I chose the format of board games, on the basis of which I want to enter the international market, release computer games and create own entertainment platform. For board games the main thing is to choose the right niche, in my opinion, there is a demand for specialized games that allow you simultaneously learn and expand your horizons, for example, on the topic: tourism in a certain country, on the topic of professional sports and knowledge of terminology, on the topic of learning foreign languages, etc.
Let's look at two important aspects of the successful implementation of such a project:
1. It is necessary to engage in exactly the direction in which you have competencies, talent and interest. Ideally, sell something that you can completely (or potentially completely) produce by yourself (at home / garage / basement with a minimum amount of equipment). As a result, you will thoroughly understand all aspects of your project from design / development to production stages.
2. Maximum independence from other persons is important incl. employer, toxic relatives, friends and acquaintances, from external contractors. If you still decide to place production on the side, then you should look for contractors through a circle of friends and be sure to check their reputation. A first-class reputation will help you focus on your project, and not on solving problems and constantly plugging holes.
In the next article, we will continue to consider the secrets of successful implementation and outline the range of tasks that should be kept in mind when starting. I continue to publish articles about business development incl. digital and information technologies and also provide business consulting. If you are interested in articles on this topic, then subscribe to my Telegram channel: https://t.me/biz_in. If you need business consulting support, then I am waiting for you on my website: https://akonnov.ru/